Content Strategy & Development
Be a thought leader
Better content yields higher quality prospects and value added sales conversations
Customers make decisions differently now. There is more information in the palm of their hand (thanks Apple) than in months of accepting cold calls. And while the cold call will always have a strong place in our business…wouldn’t it be nice if the phones were a little warmer?
“Content” is the stuff the market consumes from your company. Articles, sales materials, infographics, tombstone materials, outlooks and opinion pieces are just some of the “content” items powered by Sawbux. Our team of experts know the business, and by leveraging your unique strategic messaging, we create a content plan that educated, informs and powers better sales conversations. And it also acts as the fuel for the marketing activities that will warm up those phones.
Have an opinion. Establish yourself as a thought leader. Guide them and be an advisor. The market is full of deal chasers, but a steady stream of content that gives someone a different and better way of looking at their business is a game changer.
With the ONLY dedicated group of writers at any marketing company with decades of experience writing for all facets of businesses like yours, Sawbux can help create a steady diet of insightful content for your target audiences.
Nothing sells like success. But far too few companies put examples of their success out in the market on a consistent basis. Building credibility by showing the market the “that” you are getting deals done and “how” you are getting deals done is an integral ingredient of marketing success in these businesses.
Sawbux leverages a strong creative team to deliver the case studies, success stories, tombstone pieces and problem/solution articles to keep the market plugged into your track record of success.
You only get one change to make a first impression. And better sales materials, leave behinds, co-branded or private label material built for each vendor and other sales material can help you have more powerful sales conversations. While even the best sales materials line a trash can eventually…sending materials that look like your teenage son designed them aren’t helping.
Professional and impactful sales materials can serve as the centerpiece of the sales conversation. We can help.
More stuff we do...
Marketing Strategy
It’s hard to achieve an objective without a plan. Strategic marketing services from Sawbux can help you build a plan to do more deals.
Marketing Services
The marketing techniques, tactics and technology to reach the right people with the right message at the right time.
Sales Enablement
Spend more time selling and less time hunting while looking smarter than competitors with better sales tactics, tools and resources.