Establish a higher quality, proprietary deal flow?
Problem Solved.
A concentrated marketing effort designed to target specific ownership profiles and referral sources that drives 15-20 'first-look' opportunities per month.
Grow asset-specific verticals without the expense of throwing more salespeople at the challenge?
Problem Solved.
Built a paid search, thought leadership and email marketing effort for Aviation, Energy and Software verticals that drives more than $100MM in annual originations.
Through video, article and other content built LinkedIn, Email and Webinar Activities that led to a 315% growth in Sponsor deal volume over a 3 year period.
Ensure dealer communications are as professional and effective as manufacturer communications?
Problem Solved.
Provided national marketing support for dealers that protects brand quality while offering dealers the ability to build their own local and regional brands through a full complement of marketing tactics.
Fill the strategic marketing gap between our B2B RMs and our existing marketing team to start driving real ROI?
Problem Solved.
Worked with Bank wholesale division leadership to establish an actionable marketing plan and tactics that can be lead by their internal marketing team that is not well-versed in B2B Financial Services.
Drive awareness of new mult-line senior secured financier in an underserved market?
Problem Solved.
Designed, built and launched the branding for a newly established commercial financing company led by industry vets and targeting underserved verticals
Establish the firm as a thought leader, problem solver and employer of choice?
Problem Solved.
Developed and executed a thought leadership content strategy that generated 28% growth in deal flow, opened the door to multiple new strategic partnerships and attracted higher quality associates.
